Industry Contributor
Australian Made or Printed in Australia? What Clothing Brands Actually Mean
Australian made, Australian designed, or printed in Australia? Lonely Kids Club founder Warwick Levy breaks down what clothing brands actually mean.
Warwick Levy founded Lonely Kids Club in Sydney in 2011. The independent clothing label prints every order in its own Sydney studio, working with local artists and a small in-house team. Warwick remains overly familiar with T shirt printers, magpies and the many creative ways fashion brands describe where their products come from.